TLDR
- Kakao Pay’s stock fell 17% on June 27, 2025.
- KRX suspended trading due to volatility and speculation.
- Kakao Pay submitted 18 trademarks for digital currency initiatives.
Kakao Pay, a prominent South Korean fintech company, saw its stock plummet by 17% on June 27, 2025. This decline followed the Korea Exchange’s (KRX) decision to halt trading of the company’s shares. The trading suspension was a response to heightened volatility amid speculation about Kakao Pay’s involvement with a stablecoin pegged to the Korean won.
This marked the second trading suspension for Kakao Pay within a week, underscoring the regulatory body’s concerns. The KRX labeled Kakao Pay as an “investment risk” after observing significant and abnormal price fluctuations. The abrupt price changes were largely driven by rumors rather than confirmed information about the company’s digital currency initiatives.
Kakao Pay’s Stablecoin Ambitions
Kakao Pay recently made notable moves toward entering the stablecoin market. The company submitted 18 trademark applications revolving around digital currency and stablecoin business. These filings suggest a strategic direction toward becoming a significant player in South Korea’s stablecoin landscape.
Besides Kakao Pay, other major financial institutions in Korea, such as KB Kookmin Bank, Hana Bank, and KakaoBank, have also shown interest in the digital currency sector. KakaoBank, another entity within the Kakao Group, has filed trademarks like BKRW and KRWB, indicating plans to pursue crypto-related strategies.
Regulatory Responses and Warnings
The Korea Exchange underscored the necessity for investor vigilance, highlighting that the surge in Kakao Pay’s stock lacked support from official disclosures or definitive progress in stablecoin developments. The KRX’s stance highlights ongoing regulatory scrutiny in the face of speculative market behaviors.
No public comments have been released by senior executives from Kakao Pay regarding the trading suspension or its stablecoin intentions. The absence of such statements has not dispelled investor concerns, leading to ongoing uncertainty in the market.
Kakaopay was definitely overheated and went ahead of its fundamentals. Going forward, the stock will face a reality check.
Shawn Oh, Equities Trader, NH Investment & Securities Co., Seoul
Emerging Stablecoin Trends
The speculation surrounding won-backed stablecoins is part of a broader trend in South Korea’s financial sector. This emerging “stablecoin fever” has been fueled by potential digital currency offerings from established banks and fintech companies, including KakaoBank’s BKRW and KRWB.
Despite significant excitement, this surge in interest also recalls past events, such as the Terra/LUNA collapse, which prompted stricter regulatory assessments. Although Kakao Pay and related assets currently face increased scrutiny, major cryptocurrencies like ETH and BTC remain unaffected by recent developments.
As the situation unfolds, investors and market participants watch closely for formal announcements from Kakao Pay or regulatory bodies like the Korea Exchange. The company’s future plans regarding digital currency and potential stablecoin offerings will likely influence both its stock performance and broader market dynamics.
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